In the modern era where everything changes at a very rapid pace, especially due to technological advancements, what is considered cutting edge today will be obsolete tomorrow. In such a world, starting and continuing a profitable business seems like an Everest challenge. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an original essay. The basics however will remain the same, regardless of the challenges. If the basic criteria are followed there is no reason in the world why a business should not succeed. Below are some of the elements that, if followed by a company, could ensure it huge success regardless of its size, a lucky 500 company or a small grocery store. HUMAN ELEMENTJust as an object is made up of invisible units called atoms, a business is made up of units called humans. If the human element is properly considered in all segments of a company, it will play a vital role in the success of the company. Human beings are everything, be they customers, employees, vendors, associates, partners, etc. So, if the basic principle of humanity is followed, it will ensure the success of a company. There is a well-known philosophy that one should not worry about numbers (profits and assets) and should focus on people because when people are happy the numbers grow automatically. MIDDLE PATH We must always choose a middle path, avoiding extremes. The word extreme is defined as something that goes beyond one's needs. It could be money, status, luxuries, aggression, love, passion and so on. A balanced approach would allow a person to continue in the long term and thrive in their professional and social life. By adopting a moderate approach you always remain within the so-called "protective envelope" and do not indulge in excessive discomfort. This will result in greater productivity and consequently growth and nurturing of the business. RISK TAKING Business is about taking risks and seizing the right opportunities. However, the line between calculated risk and excessive risk is very thin. The cornerstone of risk taking is calculating probable benefits and contrasting them with probable risks. This careful calculation will always keep a company in the intermediate path described above. This way it would not lose its innovation and financial leverage. History has shown that large companies that have not adopted this approach have shrunk significantly. A notable example of a brand that is known to everyone is “Kodak”, which used to be a big name in the consumer market but has now narrowed down to just the medical and entertainment industries. NO ENEMIES There should be no enemies in the business world. Inside and outside the organization there should be an environment of care, professionalism and respect. All the people that the world indicates to us as "Enemies" can become our allies in the cause. The biggest example of this fact is competitors. Past practices have shown us that companies that have engaged in backstabbing, leg-pulling policies have not been fruitful in the long run, even if they may have some temporary success, while organizations that have embraced a relationship of mutual respect with their competitors have benefited significantly. a sector. Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Before parting ways, it is necessary to mention some honorific ingredients of a successful business in addition to the main basics above. These).