The company had managed to create a façade of strength and global responsibility when this was far from the truth. Many of Apple's supply chain workers were faced with unsafe and unethical conditions such as: working extraordinary overtime – sometimes seven days a week, standing for long periods of time without a break, and working with poisonous chemicals. Apple was really interested in high quality at the lowest cost available. The company ended up paying a much higher price as two of its factories suffered explosions killing four people and seriously injuring 77. Following the tragic events, Apple faced turbulent waters in its stock prices and had no alternative but to to address the issue head on. It remains to be seen whether the company really intended to remedy the situation or not